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Lead Generation

How do I generate leads without devaluing my product/service?

New chiropractic office in a new city with limited contacts.

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7

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Christina Aldan

Speaker, Trainer, and Brand Strategy Consultant

If I were you, I would network with two strategies in mind, since you have two target audiences: 1) Host monthly open house events to invite the community into your practice to meet you and your staff. Offer giveaways during the open house for free consultations and healthy gift baskets. 2) Visit networking meetings where you may find collaborators such as herbalists, massage therapists, physical therapists, etc. with whom you may form potential partnerships.

Answered over 9 years ago

Hernan Jaramillo

Raised $100M for startups, BTC since 2013

Create a youtube channel. Upload 5 or 7 videos where you give advice on different exercises where you solve chronic pain or whatever problem most people go to visit. After each video create and "end card" with your personal website or contact info indicating also location. Remember to include a thorough description of your video and also your address. Easy way to get leads of videos are good.

Answered over 9 years ago

Yoash Dvir

Business and legal expert

First of all, good luck. It's not easy to start in a new city, especially in your field.
I would start with identifying where your potential clients go to before coming to you (if at all). Create partnerships and if needed, offer a relevant references a free treatment so they will be happy to send clients your way.
Good luck!

Answered over 9 years ago