The perfect investor outreach email has a few key elements that can’t be overlooked.

We’re looking to separate ourselves from a thousand other emails vying for the investor’s attention, so we need to choose every detail of our outreach carefully.

The anatomy of a perfect investor email includes:

• Connection. We create familiarity with the investor.
• Pitch. We immediately solve an interesting problem.
• Traction. We demonstrate our startup is moving quickly.
• Social Proof. We show that 3rd parties love what we do.
• The Ask. We inspire an action to meet with us ASAP.

We’ll explore each step of the perfect pitch email to ensure we touch on every point of value.