Business Strategy & Product Innovation - Fintech
I advice boards of fintechs (including non-exec roles), banks (including multi-trillion dollar asset community banks), tech firms (including digital mortgages) and startups (including e-commerce & niche products). Founded Sialph & Cato, former receives 100,000 monthly visits from businesses looking for help, the latter raised over £3 million in resources with a £11 million valuation).
Marketing Strategy
Business Strategy & Product Innovation - Fintech
As the founder of Sialph, I have helped 10,000s of businesses to find the right tools to help them to build, launch and grow their ventures by having a combination of the right software and consulting support services. I have found that the easiest way to get more customers to buy your products is to build your brand which will help develop loyalty and trust - which will massively increase your sales. The easiest way to do this is to give something away for free if they, for example, sign up to your website or app. This is called creating a sales funnel, where you will build a list of potential customers that you can upsell other items from you. Giving away something for free is the fastest way to show the quality of your products or services, and build a loyal customer base. However, if you cannot afford to give a product away for completely free, then offer a time limited discount. This will help increase your sales while demonstrating your brand, products or services. I am offering my consulting services for only $2 per minute on Clarity for a very limited time. If you have any questions on wanting to build a business to succeed, book a call with me.
eCommerce
Business Strategy & Product Innovation - Fintech
Via my website Sialph - I have helped 10,000s of businesses to help build ventures that succeed, including dropshipping businesses with a combination of the right tools and consulting support services. What I have found is that you need several techniques to succeed (it is very true that most dropshipping businesses fail). The first step is to find highly profitable, high converting products to sell, which in your country also has fast delivery time - this will help with your marketing later on. Once you have spotted this, you will then need to do either one or both things: - Set up your own e-commerce website - Set up a "store" on a popular marketplace- such as Amazon or eBay or Facebook Marketplace. I recommend doing both, but start with the marketplace because they already have people searching for your products meaning you can build faster revenue. You should then link your marketplace store to your own website/platform which will build up your own brand (I would also advice offering a discount to sign up directly to your website to increase your own website's success). Next you need to manage your store and website. This includes: - Marketing - including your social media presence - Managing payments (including both receiving payments from your customer and paying your supplier) - Handling customer enquiries (quick responses increases your brands trustworthiness and increases sales) - Managing returns from your customers and liaising with your suppliers. One thing that many people believe incorrectly about dropshipping is that it is a "passive income stream" - it certainly is not - you should be willing to put in the time to properly set up and manage your business. For example, you should become an expert on the products you choose to sell, and stay up to date with the latest trends in your niches. This will allow you to build closer relationships with suppliers (which can help you later on to build cashflow efficiencies) as well as being able to find further revenue generating opportunities. There are many strategies to help you at each stage, from sourcing high trending products, to automating marketing and sales. I am currently doing a special offer on my calls on Clarity - I am offering consulting services to answer any questions for only $2 per minute. Arrange call with me and ask me anything that you want to know to help you succeed in building a successful dropshipping business.
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