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Are there any examples of games or apps that have a k-factor (viral coefficient) of more than 1?

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Dan Willis

Digital Marketing Guru

For the sake of getting your question answered here it would help to simplify but that aside without firm stats on engagement and sharing it would be difficult to say however with the paid expansion of game like Flappy Bird, Angry Birds I would say viral apps come close to if not over a k-factor of 1.

Answered about 10 years ago

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Answered over 3 years ago

Rushabh Shah

CPA and Chartered Accountant

Yes, there are several examples of games and apps that have achieved a viral coefficient (k-factor) greater than 1. Here are a few notable examples:
1)Candy Crush Saga, a popular mobile game, achieved viral growth by integrating social elements.
2)TikTok, a short-form video app, has seen explosive growth and a high viral coefficient.
3)Snapchat, a multimedia messaging app, gained popularity among younger demographics and had a high viral coefficient.
4)WhatsApp, a messaging app, experienced rapid growth and achieved a viral coefficient above 1.
It's important to note that achieving a viral coefficient above 1 is challenging and not all products will experience such rapid growth.

Answered over 1 year ago