Angel Investor
For ex: If I were showing the size of the social media market, and I have a tool that lets you schedule tweets - should I show a segment? Also, do I use a bar graph or show existing competitors and their % of the market?
6
Answers
Get Advice On Growing Your Real Estate Business
I like to take a rule from the Steve jobs playbook and use simple circles... one larger than the other but no more than 2. your most immediate target (realistic reachable) and one of the "enemy" competitor company. or overall untapped market cap.
**for this to be effective you must provide as accurate projections as possible**
no bar graphs and as little or no text as possible... remember that a deck is a companion to the speaker... avoid bullet points and use the deck to entertain rather than educate... is not a class is a pitch. :)
Answered about 11 years ago
Clarity's top expert on all things startup
The actual graphical representation of the market size matters less than ensuring that the graphic is visually cohesive with the rest of the deck.
Also, ensure that you're speaking to your total addressable market, not the overall market as overall market sizing lacks credibility.
Here's some further info on calculating TAM:
http://aiti.mit.edu/media/programs/india-bms-summer-2013/materials/step_4_calculate_the_tam_---trepreneurship_101.pdf
Happy to talk through this with you in a quick call.
Answered about 11 years ago
Partner at SproutCamp
You should have Market Size and Addressable Market.
Market Size you can display with a large number, and then include some logos of companies and their market cap.
Addressable Market you should include a number.
If you are raising money, it is suggested your Market Size should be in $Billions.
Answered about 11 years ago
Clarity Expert
Circles and pie charts are a terrible, terrible idea.
For your information and entertainment:
White House f*ck up with bubble charts:
http://blog.mrmeyer.com/?p=9258
A lesson on using circles:
http://www.contrast.ie/blog/infographics-and-data-visualisations/
Answered about 11 years ago
Angel Investment, Venture Capital, Idea Validation
Use the graphical way that shows your startup in best way. If your market share isn't much then don't go for options like pie chart.
Answered over 6 years ago