Hello, to make decisions about starting your own Digital Marketing business, you first have to reflect and be aware of what you really want, what you really can and what you really know, and this goes beyond a consulting process. This is Coaching. As a Strategic Coach and Life Coach, with experience of more than 20 years in entrepreneurship, I can surely accompany you in making your decisions. Greetings and hugs, Andy.

I applaud your ambition to wanting to start something new and build it to make a living. Have started two digital marketing agencies before I can attest to some of the challenges and rewards. There are a few places you can look for education like MarketingProfs and Content Marketing World as well as eMarketer. Additionally, you will learn by doing and also recommend you get a mentor who can help you along the way. Best of luck in your journey and let me know if I can help in any other way.

I suggest to do courses at https://www.coursera.org/. I have made great experience there and definitely recommend using this platform. Digital Marketing is quite large. It's basically doing Marketing but digitally. I advice you to be more specialized in a certain field of Digital Marketing and then adding more and more skills. It's up to you what you are interested in. It can be purely Online Marketing (SEM, SEO, Website, Social Media, Influencer Marketing etc.), Advertising on digital platforms, Content Marketing (Blogging, Storytelling) or Podcast etc.

Do you have any experience in Digital marketing already? If so, what areas? If not, why are you choosing digital marketing? Are there other topics that you have more knowledge/experience with that you could more easily translate into a side hustle? Rather than spending time learning something completely new, work with what you already know.