Hello Wil: I'm in the third year of a startup and am 74. Circumstances have to be reasonably well aligned. I'm retired of course, not by choice. On SS. Pretty good shape financially and the funding needed is not that much. New product, new brand. I've done manufacturing and related things my whole career so the production side is very easy. But I'm a one man show and the marketing and selling has been a no-go so far. I drank all the nectar about selling on line for two years until 2 really good experienced people told me it's almost impossible to sell a new product with a new brand via ecommerce. Not having done any marketing I didn't know that. Guess what? TV advertising coming up.
Great blog! Do you have a deck at home?
Best, George Willison https://thedecktool.com/
George Willison
Hello Wil: I'm in the third year of a startup and am 74. Circumstances have to be reasonably well aligned. I'm retired of course, not by choice. On SS. Pretty good shape financially and the funding needed is not that much. New product, new brand. I've done manufacturing and related things my whole career so the production side is very easy. But I'm a one man show and the marketing and selling has been a no-go so far. I drank all the nectar about selling on line for two years until 2 really good experienced people told me it's almost impossible to sell a new product with a new brand via ecommerce. Not having done any marketing I didn't know that. Guess what? TV advertising coming up.
Great blog! Do you have a deck at home?
Best, George Willison
https://thedecktool.com/
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