Here you can find useful tips on how to scale your marketplace - https://clutch.co/app-developers/resources/how-to-scale-online-marketplace-app \ Hope it will help!

Hello! Hope you have a nice day. I will appreciate if you tell me what industry your marketplace relates to, it will help to give more specific advice. In general, here are some tips for growing the audience of your marketplace. Storytelling Storytelling - this is what will build a strong community around your marketplace and saturate it with the ideas. You can encourage your users to write blog posts about their experience renting a car and reward those with the best stories. Partner with other businesses A partnership is a great way to create a word of mouth for your product and promote it to a wider audience. Scale the functionality First of all, listen to your customers. Gather their feedbacks and, when growing your product, primarily add the features that your users request. Organize events Industry-related events are a great way to create a word of mouth for your business and unite people around the same idea.

Here are the most important factors for analyzing the efficiency of your marketplace. Data for service providers Number of buyers per day/month/year Activity tracking per day/month/year Customer liquidity (probability that a visit will lead to transaction) Profit by countries/cities Repeat purchase ratio Revenue from buyers Number of orders per buyer Analysis of customer segments Market conditions and trends Data for marketplace owner Number of listings on the marketplace Listing growth rate Provider liquidity (percentage of listings that lead to transactions) Total sales value of the products or services sold via your marketplace Tracking the steps user takes before buying Customer acquisition cost (how much money you spend on new customer e.g. customer support or paid ads) Seller growth rate Revenue by location, market, acquisition channel or time Take rate (percentage of the Gross Merchandise Value retained by your marketplace)