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Mark Kithcart

Startup to Fortune 500 Marketing & Sales Executive

Bio

Get results, create value and develop leaders. These principles have served me well over the more than 18 years of generating excitement, growth and revenue for multiple companies in various industries culminating in rapidly growing a startup over a 24-month period resulting in a significant exit. I currently lead an organization that generates more than $50M ARR.

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Content Marketing

How can we improve inbound marketing in a niche market?


Mark Kithcart

Startup to Fortune 500 Marketing & Sales Executive

I'm consulting with local client with a similar issue. We did some SEO & PPC as well with minimal results. They have a physical product so we created a trade show schedule and leads started flowing with increase of over 50% in the last 6 months. We also set up a road tour of clients/non-clients in our local area which yielded new contacts and leads. In addition, we are using a similar approach on Linkedin with groups as well as video ads. The other opportunity that we have focused on is a referral program with current clients. We created a very specific and strategic outreach program via emails, calls & visits that is starting to yield leads and sales. Do you have a physical or digital product or service?

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Digital MarketingSocial Media MarketingEmail MarketingOnline MarketingMarketing CommunicationsMarketing StrategyContent MarketingDigital Marketing StrategySales ProcessSales Funnel Optimization