I've had the opportunity to develop marketing strategies for various e-commerce portals offering similar kind of services. Bitter truth : there are 1000s of service providers like that. Some even offering Jets on trial basis! It can't get more high-end than this. Alternatively : You could create a better impact by narrowing your choice of items (and thus creating a niche for your business), complimenting your offering with value add services and/or creating FOMO through exclusivity (Ex: get to use latest model 3 days before official launch) I'd be happy to help you further over a one-on-one discussion and devise a more robust plan of action.