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Anna Sawyer

Digital marketing expert and webinar strategist.

Bio

I have extensive experience with SEM, SEO, webinars, display advertising, branding and social media. In my "spare" time, I do a lot of weird creative stuff because I believe that life is just long-form performance art and I don't want to disappoint my audience. To keep it interesting, I write/produce various web TV programs and run a viral humor blog, and I'm writing 100 bad songs over at 100badsongs.com (they're not great). Talk to me anytime about grammar, swearing and Cat Fancy centerfolds.

Recent Answers

Web Marketing

I want to start hosting Webinars on marketing topics. What provider do you recommend?


Anna Sawyer

Digital marketing expert and webinar strategist.

It totally depends on what you care about the most. I've used pretty much every platform out there–if peace of mind is your top concern, go with ReadyTalk. They take the stress away with excellent customer service and a dedicated rep to sit in on your call. But if you want engagement metrics (who clicks away) and cleaner sound, GoToWebinar might be better. Their UI and customer service leave something to be desired. For a roundtable where you don't need in-depth tracking, use Google Hangouts. I'd be happy to talk more about all the options out there.

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Areas of Expertise

Growth HackingDigital MarketingMarketing StrategyCorporate BrandingWebinars