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Andrés Max

SaaS Founder, Software engineer, UX Designer.

Bio

Software Engineer + UX Designer + SaaS produt strategist. I help tech founders build their remote teams as CEO @ideawareco. 12+ years experience working with startups and fortune 500's.

Recent Answers

Consulting

Should I start a consulting service in a large city, or should I stay in a medium sized city?


Andrés Max

SaaS Founder, Software engineer, UX Designer.

I've run my agency (Ideaware) from South America for 5+ years now, from a small city. We have worldwide clients and do all of our work remotely. From my experience, it is possible to run a 7-figure consulting business from anywhere. In fact I would recommend it. Factors such as cost of living and talent availability are much more important than being in the center of Silicon Valley (and you can still have all of your clients there if that is your target market).

Product Design

If Airbnb started today, which platform (web or mobile) should they start with and why?


Andrés Max

SaaS Founder, Software engineer, UX Designer.

I would say they would start with a website, for a few reasons: - You need to build a web platform for mobile apps to communicate with, you might as well build a frontend for it too. - Responsive frameworks and technology is very advanced, you could go with a mobile-friendly approach and cover many devices & browsers from day 0. - Easy to validate, gather feedback and tweak. - Once they have traction and a large user base, start targeting specific mobile platforms and build apps for them. You take the guesswork out of defining what/if yo build a mobile app.

Health

What is the correlation between launching a startup and having health problems? Do you have to sacrifice your health to succeed?


Andrés Max

SaaS Founder, Software engineer, UX Designer.

No reason whatsoever. Sacrificing all of your time (consequently trading that in for your health) is a very dangerous and unsustainable approach. I've seen many entrepreneurs burn out quickly because of this. When I'm coaching other entrepreneurs, I always encourage putting yourself first (food, exercise, leisure) to be at your 110% for your startup and family.

UX/UI Design

What are the best UX practices for integrating a website with a call center?


Andrés Max

SaaS Founder, Software engineer, UX Designer.

What kind of integration are you looking for? What functionality aligns with the business objectives?

International Marketing

How can I increase "international" traffic to my website and minimize USA traffic? What tactics/methods can I use?


Andrés Max

SaaS Founder, Software engineer, UX Designer.

One quick tip: set up localised Adwords campaign, doesn't have to be a big budget, has always worked for me.

Mobile applications

What is the best and quickest way to learn how to build mobile apps?


Andrés Max

SaaS Founder, Software engineer, UX Designer.

Give teamtreehouse.com a try, great resources, teachers and community. I use it for training my team and whenever I want to learn something new.

Social Media Marketing

I have a business off-line which is working, however, I am not satisfied. How can I make it popular in the online world?


Andrés Max

SaaS Founder, Software engineer, UX Designer.

Any direct or indirect competitors doing something similar online? If so, learn and follow their business model.

Career Management

How can I balance time between my kids and startup?


Andrés Max

SaaS Founder, Software engineer, UX Designer.

I run a digital agency and a startup at the same time. I have a two year old and his little brother is on the way. My way to do it is to set limits. I try to make a hard stop by 5pm, head home and be with my son and wife. I don't schedule any meetings after that until the next day after I drop him off at school. Remember your calendar and to-do list is as busy as you let it be.

Product Design

What are the pros and cons of building an app versus a responsive website as an MVP?


Andrés Max

SaaS Founder, Software engineer, UX Designer.

This is a great question and an important one as well. I would start by identifying: Who is your target market? How will they use your product? On the go? On their laptop or on their mobile device? What kind of technology does your product need? Can it be built as a simple website or does in need to be an app (i.e. you need push notifications, integration with other mobile apps, etc). On the other hand, how much time and budget do you have? Typically a responsive website is faster and cheaper to build than an app and will get you out the door faster.

Hiring

What is the best crowdsourcing platform to find a website developer & designer?


Andrés Max

SaaS Founder, Software engineer, UX Designer.

Crowdsourcing platforms are mixed experience. Sometimes you'll get someone really great, other times you will hit rock bottom. The key would be to find an individual or an agency that has both the experience and a name. We live in a service and relationship based economy, so aim for an individual or a company with a reputation to keep. They will likely go the extra mile.

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Interaction DesignWeb developmentMobile DesignUser ExperienceUser Interface DesignUX DesignMobile AppsWeb DesignUX/UI Design