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Do you agree with multi level marketing business?

I am very interested to know whether you accept MLM business or not since I am going to run my business using MLM software.

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Jan Roos

Full-stack lead gen from clicks to phone calls

As a consumer, I'm a big fan of disintermediation as a business model. I can buy a mattress for under $1000 that would have cost 3-5x that because of companies like Casper and Leesa. I'm not paying for a bloated, unnecessary supply chain to get it to me.

MLM introduces more hungry mouths to feed by the nature of it's business model. Where is that profit comings from? Three possibilities

1. Nowhere - the company is operating at a loss
2. The consumer - paying far more than they would for an identical good to support the passive income lifestyle used in recruiting materials
3. Failed distributors. There are pyramid scheme investigations for huge MLM companies making in some cases under 20% of profits from 'non-distributors' ie real customers.

I'm not in favor of any of those so I do not agree with multi level marketing business. Not here to make an ethical argument, it just doesn't add up from an economic perspective.

Answered about 9 years ago

Sajin Rajan

Co-founder & Director at Epixel MLM Software

Multi-level marketing is a direct selling marketing model with a very good potential to expand businesses. It offers entrepreneurial and substantial income opportunities for individuals irrespective of age or qualifications. The MLM industry has also seen numerous individual and corporate success stories that stand as a testimony to the potential of the industry.

A detailed analysis of launching and managing an MLM business is well outlined in this blog article (https://www.epixelmlmsoftware.com/blog/how-start-your-own-mlm-business-and-guideline-follow).

Choosing a reliable MLM software provider can also help you in streamlining your business operations. It can simplify complex MLM processes such as lead generation, commission management, distributor management, customer acquisition, and retention thus making your task of managing the business easier.

Unethical businesses exploit the model to trap individuals for financial gains. This has cast a shadow on the business model putting it under the constant scrutiny of regulatory authorities. Industry bodies such as direct selling associations and the Direct Selling Self-Regulatory Council regulate businesses and individuals toward maintaining ethical business practices. Hence while thinking of launching a new business in the industry, it is important to make sure your business aligns with industry-standard compliance and legal regulations. You must also focus on upholding customer satisfaction and implement effective strategies and tools to foster a positive and productive business environment.

Answered 12 months ago

Humberto Valle

Get Advice On Growing Your Real Estate Business

What's frowned upon is not the growth model but that business model. Do you make money signing up people for bogus products only to have them push for signing up more people and get commission?

That's a shady MLM. An MLM that hires with that process but does so for tangible products, non commission enrolling, and actually makes 80% or more off the sales of products or services is nothing to be ashamed of.

Answered about 9 years ago