Web Marketing
When I typed in my website/company name in google search it did not show up. Only when I specifically type the the domain name www.... then I can see my website.
7
Answers
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Hello! This is a great question, my name is Humberto Valle, I'm a content and marketing strategist for www.Unthink.me. Our small agency bring big business tools to small growing companies. Your question is related to SEO, which stands for Search Engine Optimization.
The reason why you don't see your company name or website pages come up on a Google search is because your website is most likely very new and Google has not indexed it. With that said, even if your site is older and you have many pages and good SEO, its never a good idea to search for your company or website off your own browser like you would search other things because you are going to get skewed results on the Google Search. One of the things you can do to test how you rank without altering the results from searching on your own IP address is by opening a Google Incognito window or going to third party tools to test your SEO.
Now, your question was how to get Google to show your site and the answer is simple, you have to index it.
1) Try submitting your website here:
https://www.google.com/webmasters/tools/submit-url?continue=/addurl&pli=1
2) Register your business with the over 80 different major indexing sites out there such as Yelp, Yellow pages, white pages, bing, apple, etc. The more you register the most links Google will have to find your website as it's scanning others. If they all have the exact same information then over some time Google will begin to associate your website page with those particular keywords based on the region that you serve based on how Google categorizes your particular industry. For example, a software development company will have different region categorization and SEO than a local pizzeria.
3) Insert the right tags and code snippets on your website so that Google can best validate and read your website, then index it better. Google does not see or care how your website looks to other humans, can't see what a picture looks like so you have to tell it, same thing with phone number or address on a certain page or certain of a website, just because you wrote it and maybe have it linking to a map it doesn't mean Google knows is an address, but properly tagging the code of the site will help google know what each part of the site is and what's it for and the hierarchy of each page and each section.
4) Improve/create content for your website, when people visit your website and they leave within the first few seconds or minutes is BAD. Really bad. Imagine if someone was ranking stores in a mall based on how many people walked in and immediately walked out because they didn't see anything of interest in that store and left right away. That's what Google is doing, but the more people spend time on your site, the more Google rewards you because they are in the business of giving us good search results - they show relevant websites that are being browsed around by new visitors and returning visitors.
5) Improve/create your funnel system, goes hand in hand with the time spent on the site. The more pages a new visitor clicks through the better for your ranking.
6) Make good use of H1, H2, H3, etc throughout your page and your blog posts.
7) Make sure each page has its appropriate meta data and social media descriptions clearly describing the page content intent.
8) Leverage social media, although no business should really be in all social media you should definitely secure each profile and stick to those with a follow syntax. Facebook and instagram for example are no follow which means all your content there will not be indexed by Google, but sites like Twitter, Linkedin, Google Plus and Youtube are follow.
9) Consider registering for a paid membership with BBB, Google and BBB partnered to provide better ranking to its members. This is easier to achieve in certain cities where you may not be competing against many other SEO savvy companies. But for example, in a city like El Paso Texas - companies with a BBB registrations tend to rank better than others with average SEO (all else being equal).
10) DO ALL THIS WHILE KEEPING CONSISTENT WITH ONLY A HANDFUL OF POTENTIALLY PROFITING SEO KEYWORDS OR LONG TAIL WORDS (SEARCH SENTENCES). No body can rank high for everything, but you can rank high for certain keywords. Some agencies like ours use some expensive tools to find out the best keywords and SEO plans companies are implementing and could help you find the right keywords for your market. Either way, even if you were to pick keywords are random on your own - stick to no more than 5 and make sure to alternate them on your posts, pages, headline titles, meta data, etc. The more you have the more you will rank for those keywords or longtails.
SEO and appearing on Google results is a constantly evolving game of chasing the cat's tail. Google keeps improving and changing their algorithm to protect themselves and stay with the times which is why is always recommended that you avoid paying to those click farm, link building services that 'guarantee' 1st page ranking in a month or two because all they do is spam the internet with fake profiles everywhere with your link included, they work for a bit but then they don't forcing you to keep paying for such service and when you stop paying it all goes away VS the way I just described above - well, that investment stays for ever building on itself.
SEO is not optional if you are planning on ever depending even a little on online sales you need to have SEO. Its like opening a business in a very busy street but thinking a sign with states your product and "open" is optional. How are people supposed to know you're there and stumble onto your products even by accident much less intentionally?
I hope I was helpful and provided you with enough good clarity to help you take the next steps in your business. If you have any further questions please don't hesitate to reach out to me. If you are interested in SEO services, we offer a broad range of services and can accommodate most budgets.
Continue learning about DIY SEO on our blog at http://blog.unthink.me/100-incredibly-easy-ways-to-have-better-seo
Answered over 7 years ago
Fractional CTO
Indexing content in Google, exactly as you desire, can be challenging.
This also can be time consuming as a long list of items has to be checked off.
Some clients only required a few minutes to fix. Others took months.
Likely best to hire someone who does this type of work daily.
Answered over 7 years ago
Award-winning Marketer, $30M+ in Managed Ad Spend.
The more unique your name (low competition), the easier it will be to pop up on the first google page.
Forget about your name, which is such an egocentric approach to google search; focus on owning (i.e. repeating) the terms people will search when they look for a product or service like the one you offer.
Answered over 7 years ago
Digital Marketing Strategist & Consultant
If it's new, it's probably not even indexed yet. You can manually submit it to Google. Type "submit my site to Google" and you'll see a place to do that.
If you want to learn SEO to help your site rank for specific search terms, you should check out my course SEO Affiliate Domination http://seoaffiliatedomination.com
Answered over 7 years ago
Digital Marketing and Performance Marketing Expert
it can be due to different options
- page not indexed by Google
- the name of your brand is too broad and it's competing with other brands
- you are not using Google AdWords
Answered over 7 years ago
🌎Harvard Certified Global Corporate Trainer🌍
GMB is a free tool that lets you manage how your business appears on Google Search and Maps. That includes adding your business name, location, and hours; monitoring and replying to customer reviews; adding photos; learning where and how people are searching for you, and more.
GMB is completely free to use. The only requirement for using it is that you must have some face-to-face interaction with your customers in other words, you cannot operate 100% online.
To Create a Google My Business Listing:
1. Step 1: Log into the Google Account you want associated with your business (or create a Google Account if you do not already have one).
2. Step 2: Go to google.com/business and select “Start now” in the top right-hand corner.
3. Step 3: Enter your business name.
4. Step 4: Enter your business address.
5. Step 5: If you go to your customers’ locations, rather than having them come to you, check the box “I deliver goods and services to my customers.” And if you work out of your house or another address you do not want publicly shown, Check “Hide my address (it's not a store) Only show region.” Finally, select your Delivery area.
6. Step 6: Choose your business category. Try to choose the most accurate category possible -- you are essentially telling Google which type of customers should see your business listing.
7. Step 7: Add your business phone number or website.
8. Step 8: Choose a verification option. If you are not ready to verify your business yet, click “Try a different method” → “Later.”
There are several ways to verify your GMB listing:
1. Postcard Verification:
1. Step 1: If you are not already logged into Google My Business, sign in now and choose the business you want to verify. (If you are already logged in, you will be at the verification step.)
2. Step 2: Make sure your business address is correct. Optional: Add a contact name -- that is who the postcard will be addressed to.
3. Step 3: Click "Mail." The postcard should reach you in five days -- make sure you don't edit your business name, address, or category (or request a new code) before it comes, because this could delay the process.
4. Step 4: Once you have gotten the postcard, log into Google My Business. If you have more than one business location, select the location you want to verify. If you only have one, select "Verify now."
5. Step 5: In the Code field, enter the five-digit verification code on your postcard. Click "Submit."
2. Phone verification:
1. Step 1: If you are not already logged into Google My Business, sign in now and choose the business you want to verify. (If you are already logged in, you will be at the verification step.)
2. Step 2: Make sure your phone number is correct, then choose "Verify by phone."
3. Step 3: Enter the verification code from the text you receive.
3. Email verification:
1. Step 1: If you are not already logged into Google My Business, sign in now and choose the business you want to verify. (If you are already logged in, you will be at the verification step.)
2. Step 2: Make sure your email address is correct, then choose "Verify by email."
3. Step 3: Go to your inbox, open the email from Google My Business, and click the verification button in the email.
4. Instant verification:
1. Step 1: Sign into Google My Business with the same account you used to verify your business with Google Search Console. (Some business categories are not eligible for instant verification, so if you do not get a notification asking you to verify the listing, you'll have to use a different verification method.)
5. Bulk verification:
1. Step 1: If you are not already logged into Google My Business, sign in now and choose a location. Click "Get verified" next to its name.
2. Step 2: Click "Chain."
3. Step 3: Fill out the verification form with your business name (as well as the parent company, if applicable), country or countries where you operate, all contact names (i.e. everyone who will be using the Google My Business account), contact phone number, business manager email (someone at the business who can verify you're a representative of that business), and the email address of your Google Account Manager.
4. Step 4: Submit the verification form. It can take up to a week for Google to review and process your claim.
Optimization Process on GMB: Once you have verified your business, it is time to finish fleshing out your profile. Go to the Google My Business dashboard, click the listing you would like to work on, select "Info," and then choose a section to fill out or update. Add as much information and media as you can, including a business profile photo, the area you serve, your hours, attributes (e.g. "wheelchair accessible," "free Wi-Fi"), the day and year you opened, and a public phone number and website URL.
Anyone can "suggest an edit" to your listing, so it's important to A) get everything right the first time (so you don't encourage random people to make their own changes) and B) periodically log into your GMB dashboard and make sure all the details look right.
Google My Business Photos: According to Google, businesses with photos see 35% more clicks to their website and 42% higher requests for driving directions in Google Maps. Photos should be at least 720 pixels wide by 720 pixels high and JPG or PNG files.
1. Cover photo: Your Google My Business cover photo is one of the most important, as it shows up front and centre on your listing.
2. Profile photo: Your profile photo is what appears when you upload new photos, videos, or review responses. Along with your profile and cover photos, you can and should upload other pictures to make your listing more informative and engaging.
Google My Business Videos: You can also add videos. Videos must be:
1. 30 seconds or shorter
2. 100 MB or smaller
3. 720p resolution or higher
Videos can add some variety to your profile and make you stand out among other businesses in your category; however, don't worry if you don't have any -- unlike photos, they're not a "must have."
Google My Business Reviews: One of the best ways to encourage future customers to leave positive reviews. Respond to current ones. Not only does leaving an appreciate response show the original reviewer you are thankful for their support, it also makes that positive review stand out on your listing and influences people to leave their own reviews. You should also respond to negative reviews to show you take them seriously and placate the unhappy buyer. But make sure you're extremely courteous -- attacking them back will only make you look unprofessional and their review more credible.
Besides if you do have any questions give me a call: https://clarity.fm/joy-brotonath
Answered about 4 years ago