eCommerce Managers handle a company's online sales
Through defining that niche community, testing variations of wording that would speak to problems/benefits you can either solve or provide and running said wording as ads with clear selection variables (ie age etc)
I turn people into B2B Sales pros with LinkedIn.
One way to do this would be to BUY emails from a B2B database service such as Adenzo. There are also FREE alternatives such as ContactCloud (formerly Elucify) which give you up to 100 free emails a week before asking you to pay for more. Otherwise, LINKEDIN is a fantastic (free) source of emails as it is home to over 500 million professionals (many of whom are B2B decision makers) and they often put their contact details on their profile. You could either get the emails MANUALLY (by searching for a contact, going on their page, copying & pasting down their email when you find it) as many times as you need to to build a decent-sized mailing list. OR, you could do this with Linkedin AUTOMATION tools which will automatically visits hundreds of pages a day and retrieve the contact emails. If you need help with this, please do set up a call with me via Clarity.fm to talk further about mining contact emails from Linkedin with automation. Jonny Rose Linkedin Coach (Win At LinkedIn)
A+ Strategy - Qualitative/Collaborative frameworks
Having been working with and advising companies on how to get great customer feedback for many years, I have a couple of ideas you could try. One of the key assets you have is your customer list. You already have permission to approach them, I assume, so reach out to some to start a dialogue. If you are able to segment them by sales, you can approach your great, repeat, customers with a simple question such as "What is it that you and your dog like most about our brand?" and "Are there items you are looking for that you haven't seen in my shop? If so, what?" or "What were you looking for the first time you found us?" Don't blast them to everyone, don't "survey" them, just ask the occasional probing question to try and understand what the "job" was they were looking to do when they engaged with you. Another possible idea is a have a monthly contest where you ask a question in your newsletter and enter anyone answering into a draw for a small prize. Then publicize some of the best answers and give a shout-out to the winner in the next newsletter. At the end of the day, you want to simply start a conversation with your customers, so you can listen and react to what they have to say. There's only so much to cover in this forum, so please let me know if you have any questions. Steve
Branding & Identity
13
Answers
Designer, brand architect and marketing magician.
I'd recommend talking to a business consultant or coach, preferably someone with experience in your industry. As someone outside your industry, I would recommend that you think more about how you can consolidate into fewer brands. Managing five brands means splitting your resources, time and money to the point where, as you yourself have said, no single brand is able to shine. My advice to you would be to decide which brand has the best opportunity to stand out and consider focusing your efforts on that one brand. If you want to talk further, feel free to contact me.
Finding Innovative Solution To Everyday Problems
As an Accountability Coaching for over 15 years I realize this is the most ask question of most startups. It truly depends, on if its mindset or resources related problem with the efficient of your business. The basic keys to managing a business more accurately is a commitment to time management and delegation. You must utilize today's latest business productivity tools such as CRM and project management system to hold you accountable for your day-to-day actions. You must create monthly, weekly and more importantly daily goals in all areas of your business. If you need any assistance with discovering resources or creating a define strategy plan towards your growth connected with me. Hopefully the information I provided, can help!
Content Marketing Advisor & Agency Consultant
I cannot tell if you are asking a legitimate question or have stuffed a poorly-constructed answer in the question to attempt to influence website traffic. Regardless, since barbering is a geo-limited profession - meaning you would not seek out licensed barbers in Seattle if your salon was in Denver - you are best to search local barber academies. Social media is also ripe for finding talent, as many professions have dedicated groups on sites such as LinkedIn and Facebook. All the best, -Shaun
EIR. Startup founder. Ex-consultant.
Since Shaun's answer accurately addresses the main question, I am going to address this in a slightly non-technical, business-strategy way that does not deal directly with SEO rankings. As a business, the blog is really to get people to learn about you, your e-commerce store, and your products. I'd suggest that you consider a self-hosting account on Medium so that you get the best of both worlds - your blog becomes more discoverable due to Medium's extensive network and you still have a custom domain name (blog.domain.com). This may or may not fit in into SEO wisdom, but works very well from a business perspective. I'm not sure how your affiliate marketing attribution is done, but I don't imagine that will be impacted whether you use Medium, Wordpress, or a simple HTML page to power your blog. I've seen more and more companies move away from running after rankings through technical SEO manipulation. As long as your content is relevant to the audience coming to your website and they spend more and more time on your website, your ranking will continue to improve. Any short-term "hack" you make to improve rankings outside of content will be short-lived. So do you what you'd do normally to get more business for your business.
Software Development
3
Answers
Content Marketing Advisor & Agency Consultant
I am sorry you've had difficulty finding a reputable designer. As with any industry, there are good and bad players. Fortunately, there are hundreds, if not thousands, of skilled, ethical, and reliable developers out there. You just need to go where they hang out. When you say, "none are able to deliver," what do you mean? I would guess that you've put your request out there on a few freelance sites and worked with the first person to respond - since you do not have the background and experience to know what to ask for, they do exactly what you ask and nothing more. They don't dig for what you really want and you don't know what you're asking for (in their terms). Generally speaking, the high-quality developers are not hanging out on Freelancer.com, they have simply built a business outside of that platform. Freelance sites like that are good for establishing a portfolio of work to then win bigger, more reliable projects. Those who spend their entire career there are generally "pump and dump" - meaning they work on volume; quickly turning projects with low margins. You need a developer who will help you define the entire project, ask questions, challenge your 'why', and be able to describe why something will or will not work. This comes at a cost. To find reputable developers, look at reputable platforms: LinkedIn and Clarity, for example. Reach out to a few of them with a general idea of what you are looking for. They will likely charge you a flat rate for a discovery call - do this. The questions they ask will benefit you just as much as they help the developer. At this point, you're each seeing if it is a good fit. If not, move on. If it is, you have a sense of how they work, their methods, and their skill level. I have a few developers that I would recommend you call - out of respect for the community, I will not share their contact information publicly. Drop me a private message or schedule a call on Clarity and we can discuss further. All the best, -Shaun P.S. I spent a number of years on the design/developer side before transitioning to consulting. If you want to learn more about what to ask, what to expect, and how to protect yourself, schedule a call.
Data Expert & Business Intelligence Professional
To formulate a strategy that is a match for the outcome you are trying to accomplish we would have to further understand your business model, the issues you are encountering, and many other business specific questions. I would love to help and talk further about this.
Business Strategist & Conversion Expert
Go to thisweekinstartups.com and scroll down to find the Startup Basics button. Felix Dennis was crystal clear in his book How To Get Rich that giving up equity was crazy. I agree with him. If, and only if, a co-founder can strongly impact the growth and effectiveness of the business...then I might consider it. Otherwise, pay bonuses or revenue share. In the VC world, many idea creators have been taken out by venture capitalists because of the contract they signed. Eyes alight with the funding capital, the founders signed the VC agreement and ignored a clause. The clause said if certain performance figures were not met at specific times, equity defaulted to the funder. The startup did not grow as expected and the targets were not met. After a time, the VC firm owned the startup and the founders discovered themselves either ejected from the business or having become employees. An IPO is a different animal. Again I recommend the Felix Dennis book as he describes his foray into that world and how ridiculous and constraining it was.
Fractional CTO
Start today. Do small spends every day. Test. Test. Test. Keep what works (produces profit).
Business & Digital Advisor for SMEs ($500K - $25M)
Startups are, by definition, "temporary organization designed to search for a repeatable and scalable business model.” (as reported by Steve Blank). The main bits differentiating startups from mature companies are: * Narrow target - startups always start small, focusing on a narrow niche/subset of the industry they aim for. They define the buyer persona, going into as much detail as possible. The focus is crucial for all of the marketing and brand messaging, as well as avoiding ubiquity in their product. * Agility - startups are flexible. Processes are available, but just loosely followed. During the first 3-4 years, processes are aligned to the process of finding a product-market fit and the available staff at hand. People often determine the culture, buttom-up. * Speed of execution - startups must move fast. This is one of their key strengths. Less bureaucracy, fewer processes, rapid release cycles. The senior management team (often the co-founders themselves) are heavily involved in the day-to-day operations, responding to customer requests and even support tickets. * Team efficiency - each and every team member is absolutely crucial to the success of the organization. Looking for experts comfortable working in fast-paced environments. Juggling on a daily basis. Marketers asked to touch code here and there, helping with product planning or sales. * Startup spirit - the mindset of a startup is different. Things may change rapidly on a daily basis, or multiple times a day. Everyone fights for survival, growth, beating the competition and stealing market share. It's a small army of sort.
Brand Growth Pro, Project Management
I have built the revenue of client companies as well as my own startups and built a consumer-facing company to $9M in five years. 1. Never rely on friends and family input 2. Do the Due Diligence 3. Know your product's core customer 4. Justify the value your product provides to its core customer 5. Determine the optimal channels to reach your core customer 6. Study what your competitors do well and their weaknesses 7. Reward your team because the quickest route to slow growth is an unmotivated team or constant turnover 8. Pay close attention to what produces income and don't dwell on what doesn't 9. Expand your market share mindfully 10. Know your limits as a leader and never hesitate to engage competent advice. I have witnessed too many startups shutter because the founder didn't ask for help and missed out on major revenue. Need an assist? Call me.
Customer service focused IT Specialist
Hi there i found a very extensive article where you can order UPC barcodes from Amazon http://www.cpcstrategy.com/blog/2016/07/amazon-upc-codes-101/
Fractional CTO
First, avoid UPC codes. They're expensive + cumbersome + Amazon no longer uses them... or rather... even if you have a UPC code, you'll require replacing these with the Amazon AISN number assigned you. https://www.gs1us.org - UPC Mafia, where you purchase UPC codes. More important is a high throughput multicolor printer (to print ad-hoc labels) + a barcode reader device, to ensure your barcodes are accurate (can be read by Amazon barcode scanners).
Marketing Strategy
6
Answers
Media coach, PR expert, business coach w/results!
Hi, I'm Stephanie and I've helped people like you for over two decades. ALWAYS register, trademark, copyright, etc. your brand as well as your real full name. One of the clients I worked with literally became famous overnight after a national TV appearance, and someone dishonest had bought her real name on .biz etc. domains as well as a name similar to her business. I can walk you through the steps you can take to ensure your brand stays YOUR brand without spending a ton of time or money - and also ways to help you succeed. I would love to help you more with this soon, so please consider booking a follow-up call. Best wishes, Stephanie
Business Strategist & Conversion Expert
Niche down to help a certain kind of client. Find out what serious problems you solve for them with your solutions. Don't talk about SEO or web design: you'll turn yourself into a commodity if you do. See this: https://www.jasonkanigan.org/what-to-do-if-you-are-a-commodity/
I'm a teacher
There are sever steps on ding any company: 1st: Get the idea. You have this 2nd: You need to Register the company name. Think of the company name before hand with several options. 3rd: Make a bank account on the company's name 4th: Get a place of work: an office or a studio, paid or not 5th Hire the minimum staff. 6th: Start to work The 2nd step is different in every country, you need to find what are the laws to let you legalize and register a company. The 5th step is where I respond to your question: Try to get a full time animator. You will need capital enough to pay this workers until the company get profit, but is very important that you have your own style, and for that you will need to have workers that have to implement that style
Brand Growth Pro, Project Management
Investors do not fund ideas. You must prove significant market interest in a product. Statistics that highlight potential don't translate into your product's revenue. Investors want to see how they will get a return on their investment. As for a business plan, be mindful that this is an investment document that in addition to a narrative must contain solid CPA-driven financials. Investors also want to see that you have put more than thought into a start-up before they invest. Need a way forward? I'm happy to assist.
Fractional CTO
Best option is H&R Block Executive Tax services. They're way cheap, compared to accountants. More importantly, their agents are required to go through courses + develop competency on every change to US tax code. Since you have US citizenship, you'll be taxed on 100% of your world wide income. To optimize your tax payments, search Clarity for postings about "Transfer Pricing" made by me previously + others.
Unique Insights, Creative Solutions
These might be useful: https://flippa.com https://exitround.com And for selling websites: https://empireflippers.com https://feinternational.com best of luck
Joseph Chikelue Obi | Professor | Doctor | Advice
Try Starting at the (Very) Top ; with (Very Senior) HR Officers. One of the Very First Things which I (Swiftly) Learnt about Empowering the Spouses of High Achievers in Medicine , Healthcare , Finance , Academia , Technology , Politics and Law (etc) , 'ab initio' , is that a Substantial Percentage of such Spouses are (Equally) High Achievers (Themselves). Gone are the Days of the 'Ladies Who Lunch' ; or the 'Kept Husbands'. Almost Everyone Nowadays has a Job , or a Vocation ; or a Vision. . . . Time is Therefore (Exceedingly) Precious to Them (too) . . . To This Effect : I fundamentally think that the Best Way to Collaborate with (Very Senior) Human Resources (HR) Officers , in relation to Relevant Spousal Support Programmes (in Wellness , Wellbeing , Life Coaching etc) , is to find a Way of Getting Them to Graciously include some sort of Permanent Monthly Allowance of 'Tele-Consulting' Time into the Basic Remuneration Packages of All of their Staff , and All of the Family Members of such (Aforementioned) Staff. Experience has Taught Me that Most (Very Senior) HR Officers are Quite Amenable to Approving (and Funding) about '10 (Ten) Workplace Minutes' of 'Tele-Consulting' Time , Per Employee , Per Month. Experience has (Furthermore) Taught Me that Most (Very Senior) HR Officers are Quite Amenable to Approving (and Funding) about '10 (Ten) External (Non-Workplace) Minutes' of 'Tele-Consulting' Time , Per Family Member of a Particular Employee , Per Month. Of Course : Some May Need More ; while Some May Need Less. Good Luck.
Business Sales, Acquisitions, Blockchain, ICOs
Naturally 1001 variables play into this that I'm blind to but here are some assumption laced thinking points: You're profitable, upwards trending, business, in a very competitive vertical. Yes? You guaranteed have a Buyer, unless: 1. Your asking price is outrageous. Not likely as we've closed strategic sales that were 12x revenues. It doesn't get much more aggressive than that. 2. There aren't enough strategic or institutional buyers. Nope. The buyer market is wide with creative outreach. We've rarely tapped let's say 20% of our pool before successfully securing multiple qualified offers. (And we hold a 100% close rate). 3. You're so big ($1B+) that only a few have an opportunity to buy you AND they don't like you or your brand. Unlikely? More likely... 4. The outreach effort is nominal. Most brokers and M&A intermediaries boast a sub 40% closing ratio and far too many of them are "listing agents" -- whereby they list a property, announce it to a pool of buyers in their database and then "wait". We've seen deals that we normally turn around in 60-days with all-cash offers, take 18-months for "payment plan" deals closed by other firms. The results based on the experience and model employed is indeed apples to oranges. 5. How your business is presented (packaged) is not producing conversions. This too would then be a fault on your banker's side. We "spy on" the competition - it's business as usual on our end - and the typical prospectus and marketing collateral and followup materials are, well, embarassingly slim from, well, everybody. I've never encountered a problem with "the market" (the strategic buyers) and we've sold very niche and distressed properties. We have declined taking on deals where the asking price was a number picked out of la-la-land (in which case we offer complimentary guidance, feedback and let them pursue other avenues for closing the deal - which basically never happens at that asking price)... but that's a sensible discussion and likely one that was already had. If your exit is sub-$100M, your asking price is reasonable (even if aggressive), your business is indeed strong on its metrics, growth and brand value -- then any lack of offers sits with your banker. You're likely looking to play professional basketball but you brought in a kid from a high-school team. Skills mismatch. Upgrade your "player" and you'll move towards a win quite rapidly.
Clarity Expert
An Airdrop is a free distribution of crypto coins (or tokens) to a number of members ranging from the privileged few to anyone who requests it. This distribution is often carried out by the creator of the token or currency in question. The purpose of this free distribution of tokens is multiple for the company : to make it possible to be known through the advertising of the airdrop, to make it possible to greatly increase the number of users who own and use the token to ensure the sustainability of the company, or to thank its community for their follow-up and their involvement in the project. If you have other questions don't hesitate to contact myself (for vocabulary you can easily find definitions on Google but for more technical questions it's sometimes more difficult) => http://pxlme.me/wCSdD7Ak