Sitemaps
Assume Everyone Will Leave in Year One
Stop Listening to Investors
Was Mortgaging My Life Worth it?
What's My Startup Worth in an Acquisition?
When Our Ambition is Our Enemy
Are Startups in a "Silent Recession"?
The 5 Types of Startup Funding
What Is Startup Funding?
Do Founders Deserve Their Profit?
Michelle Glauser on Diversity and Inclusion
The Utter STUPIDITY of "Risking it All"
Committees Are Where Progress Goes to Die
More Money (Really Means) More Problems
Why Most Founders Don't Get Rich
Investors will be Obsolete
Why is a Founder so Hard to Replace?
We Can't Grow by Saying "No"
Do People Really Want Me to Succeed?
Is the Problem the Player or the Coach?
Will Investors Bail Me Out?
The Value of Actually Getting Paid
Why do Founders Suck at Asking for Help?
Wait a Minute before Giving Away Equity
You Only Think You Work Hard
SMALL is the New Big — Embracing Efficiency in the Age of AI
The 9 Best Growth Agencies for Startups
This is BOOTSTRAPPED — 3 Strategies to Build Your Startup Without Funding
Never Share Your Net Worth
A Steady Hand in the Middle of the Storm
Risk it All vs Steady Paycheck
How About a Startup that Just Makes Money?
How to Recruit a Rockstar Advisor
Why Having Zero Experience is a Huge Asset
My Competitor Got Funded — Am I Screwed?
The Hidden Treasure of Failed Startups
If It Makes Money, It Makes Sense
Why do VCs Keep Giving Failed Founders Money?
$10K Per Month isn't Just Revenue — It's Life Support
The Ridiculous Spectrum of Investor Feedback
Startup CEOs Aren't Really CEOs
Series A, B, C, D, and E Funding: How It Works
Best Pitch Decks Ever: The Most Successful Fundraising Pitches You Need to Know
When to Raise Funds
Why Aren't Investors Responding to Me?
Should I Regret Not Raising Capital?
Unemployment Cases — Why I LOOOOOVE To Win Them So Much.
How Much to Pay Yourself
Heat-Seeking Missile: WePay’s Journey to Product-Market Fit — Interview with Rich Aberman, Co-Founder of Wepay
The R&D technique for startups: Rip off & Duplicate
Why Some Startups Win.
Chapter #1: First Steps To Validate Your Business Idea
Product Users, Not Ideas, Will Determine Your Startup’s Fate
Drop Your Free Tier
Your Advisors Are Probably Wrong
Growth Isn't Always Good
How to Shut Down Gracefully
How Does My Startup Get Acquired?
Can Entrepreneurship Be Taught?
How to Pick the Wrong Co-Founder
Staying Small While Going Big
Investors are NOT on Our Side of the Table
Who am I Really Competing Against?
Why Can't Founders Replace Themselves?
Actually, We Have Plenty of Time
Quitting vs Letting Go
How Startups Actually Get Bought
What if I'm Building the Wrong Product?
Are Founders Driven by Fear or Greed?
Why I'm Either Working or Feeling Guilty
Startup Financial Assumptions
Why Every Kid Should be a Startup Founder
We Only Have to be Right Once
If a Startup Sinks, Founders Go Down With it
Founder Success: We Need a Strict Definition of Personal Success
Is Quiet Quitting a Problem at Startup Companies?
Founder Exits are Hard Work and Good Fortune, Not "Good Luck"
Finalizing Startup Projections
All Founders are Beloved In Good Times
Our Startup Culture of Entitlement
The Bullshit Case for Raising Capital
How do We Manage Our Founder Flaws?
What If my plan for retirement is "never retire"?
Startup Failure is just One Chapter in Founder Life
6 Similarities between Startup Founders and Pro Athletes
All Founders Make Bad Decisions — and That's OK
Startup Board Negotiations: How do I tell the board I need a new deal?
Founder Sacrifice — At What Point Have I Gone Too Far?
Youth Entrepreneurship: Can Middle Schoolers be Founders?
Living the Founder Legend Isn't so Fun
Why Do VC Funded Startups Love "Fake Growth?"
How Should I Share My Wealth with Family?
How Many Deaths Can a Startup Survive?
This is Probably Your Last Success
Why Do We Still Have Full-Time Employees?
The Case Against Full Transparency
Should I Feel Guilty for Failing?
Always Take Money off the Table
Founder Impostor Syndrome Never Goes Away
When is Founder Ego Too Much?
The Invention of the 20-Something-Year-Old Founder

What I Would Have Told My Former Self

Wil Schroter

What I Would Have Told My Former Self

I often picture this Marty McFly moment where I'm sitting across from my 18-year-old self, this skinny pimply-faced kid who thought he could start an Internet company, and trying so hard to impart the wisdom that cost me decades to share.

It makes me wonder whether there could have been a directional shift if only someone was helpful enough to provide just the right advice at just the right time. It's what I've dedicated my whole life to in helping my fellow Founders, but still, I wonder if I could have helped myself.

If I only had three things I could tell this young fool — what would I say, and how do I think he would have taken it?

Lesson 1: "You have 50 Years"

I never realized how much time you really have to make an impact. When I was 18 I thought if I hadn't accomplished every life goal by 30, I was a wash-out.

What threw me back then was I hadn't had enough years on the planet (yet) to understand how many years we really do have, or more importantly, how to make use of the whole 50+, not just a single decade.

In 50 years, you can pretty much accomplish anything. But we're an impatient lot, and in the beginning, we don't realize what the cumulative effect of making forward progress over a long enough time can do.

Lesson 2: "Relationships Really Matter"

I never appreciated how important it was to build and maintain great relationships until I had enough decades to prove how invaluable they were. I'm constantly amazed at how often the perfect person I need to hire is someone I ran into 15 years ago, or the professional connection I need happens to be the best friend of a college buddy.

At first, I didn't see this one because my network was small, and I didn't have any opportunities to see how it paid dividends. But then, as my network grew, I soon had the ability to be "one degree away" from almost anyone in some bizarre manner. It's not because a whole bunch of people wanted to know me, that's for sure; it's because I made it a point to want to know everyone else.

I actually did a pretty good job of building relationships almost by accident, but if I had to do it all over again, I would have made cultivating and sustaining those relationships my primary goal. It's probably the one thing that has accelerated every aspect of being a Founder, from raising capital to staffing to always finding sage-like advice. There's nothing like it.

Lesson 3: "You can say 'No'"

When I was growing up, I never learned that you could say "No." If someone had work for you, you just took it because you needed money. If your boss worked you twice as hard, you just assumed that's what you were supposed to be doing.

Saying "No" was never in my vocabulary, and therefore "Yes" became the cost of being a Founder.

I should have said "No" a million times. To working with people I couldn't stand. To running my body into the ground over and over. To putting my personal finances at risk to make sure everyone else was safe but me. What I needed was someone to tell me how valuable saying "No" really was (to her credit, that was one of my wife's greatest achievements with me).

But it all begs the question — would I have listened? Nope. I wouldn't have. I would have looked at this old grizzled curmudgeon of a man, thanked him for his wisdom, and then blissfully ignored it all while taking countless years off my life. Hey, I said I wish I could tell my former self, I never said I'd be smart enough to listen!

In Case You Missed It

All Founders Make Bad Decisions — and That's OK (podcast) Bad decisions are inevitable, so make sure to learn from each one. With that, let's talk about how to use passion to pursue a business, why Founder burnout is common, and why identifying your theme is vital before starting a business.

How Does a Founder Get Fired? Fired as the Founder — totally a dream, or a nightmare come true?

Fighting Cynicism In Company Culture. What are the root causes of cynicism? And how we keep it from contaminating our company?

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