Sitemaps
Assume Everyone Will Leave in Year One
Stop Listening to Investors
Was Mortgaging My Life Worth it?
What's My Startup Worth in an Acquisition?
When Our Ambition is Our Enemy
Are Startups in a "Silent Recession"?
The 5 Types of Startup Funding
What Is Startup Funding?
Do Founders Deserve Their Profit?
Michelle Glauser on Diversity and Inclusion
The Utter STUPIDITY of "Risking it All"
Committees Are Where Progress Goes to Die
More Money (Really Means) More Problems
Why Most Founders Don't Get Rich
Investors will be Obsolete
Why is a Founder so Hard to Replace?
We Can't Grow by Saying "No"
Do People Really Want Me to Succeed?
Is the Problem the Player or the Coach?
Will Investors Bail Me Out?
The Value of Actually Getting Paid
Why do Founders Suck at Asking for Help?
Wait a Minute before Giving Away Equity
You Only Think You Work Hard
SMALL is the New Big — Embracing Efficiency in the Age of AI
The 9 Best Growth Agencies for Startups
This is BOOTSTRAPPED — 3 Strategies to Build Your Startup Without Funding
Never Share Your Net Worth
A Steady Hand in the Middle of the Storm
Risk it All vs Steady Paycheck
How About a Startup that Just Makes Money?
How to Recruit a Rockstar Advisor
Why Having Zero Experience is a Huge Asset
My Competitor Got Funded — Am I Screwed?
The Hidden Treasure of Failed Startups
If It Makes Money, It Makes Sense
Why do VCs Keep Giving Failed Founders Money?
$10K Per Month isn't Just Revenue — It's Life Support
The Ridiculous Spectrum of Investor Feedback
Startup CEOs Aren't Really CEOs
Series A, B, C, D, and E Funding: How It Works
Best Pitch Decks Ever: The Most Successful Fundraising Pitches You Need to Know
When to Raise Funds
Why Aren't Investors Responding to Me?
Should I Regret Not Raising Capital?
Unemployment Cases — Why I LOOOOOVE To Win Them So Much.
How Much to Pay Yourself
Heat-Seeking Missile: WePay’s Journey to Product-Market Fit — Interview with Rich Aberman, Co-Founder of Wepay
The R&D technique for startups: Rip off & Duplicate
Why Some Startups Win.
Chapter #1: First Steps To Validate Your Business Idea
Product Users, Not Ideas, Will Determine Your Startup’s Fate
Drop Your Free Tier
Your Advisors Are Probably Wrong
Growth Isn't Always Good
How to Shut Down Gracefully
How Does My Startup Get Acquired?
Can Entrepreneurship Be Taught?
How to Pick the Wrong Co-Founder
Staying Small While Going Big
Investors are NOT on Our Side of the Table
Who am I Really Competing Against?
Why Can't Founders Replace Themselves?
Actually, We Have Plenty of Time
Quitting vs Letting Go
How Startups Actually Get Bought
What if I'm Building the Wrong Product?
Are Founders Driven by Fear or Greed?
Why I'm Either Working or Feeling Guilty
Startup Financial Assumptions
Why Every Kid Should be a Startup Founder
We Only Have to be Right Once
If a Startup Sinks, Founders Go Down With it
Founder Success: We Need a Strict Definition of Personal Success
Is Quiet Quitting a Problem at Startup Companies?
Founder Exits are Hard Work and Good Fortune, Not "Good Luck"
Finalizing Startup Projections
All Founders are Beloved In Good Times
Our Startup Culture of Entitlement
The Bullshit Case for Raising Capital
How do We Manage Our Founder Flaws?
What If my plan for retirement is "never retire"?
Startup Failure is just One Chapter in Founder Life
6 Similarities between Startup Founders and Pro Athletes
All Founders Make Bad Decisions — and That's OK
Startup Board Negotiations: How do I tell the board I need a new deal?
Founder Sacrifice — At What Point Have I Gone Too Far?
Youth Entrepreneurship: Can Middle Schoolers be Founders?
Living the Founder Legend Isn't so Fun
Why Do VC Funded Startups Love "Fake Growth?"
How Should I Share My Wealth with Family?
How Many Deaths Can a Startup Survive?
This is Probably Your Last Success
Why Do We Still Have Full-Time Employees?
The Case Against Full Transparency
Should I Feel Guilty for Failing?
Always Take Money off the Table
Founder Impostor Syndrome Never Goes Away
When is Founder Ego Too Much?
The Invention of the 20-Something-Year-Old Founder

The Startups.co Guide : Get The Most From Your Calendar (Part 5/6)

Wil Schroter

The Startups.co Guide : Get The Most From Your Calendar (Part 5/6)

CHAPTER FIVE: Prep Beautifully

In This Chapter:

-How and why you should auto-confirm every meeting
-Adding smart metadata to each calendar invite
-Our example of a contact dossier


There are only two things cooler than walking into a meeting being perfectly prepared.

  1. Moonwalking into a meeting to the song Billie Jean—perfectly prepared
  2. The first edition of “Godzilla – King of Monsters”, in mint condition

Short of those two things—seriously—nothing is cooler.

So now that you’re ready to be cool, let’s show you how to prep beautifully for meetings.

Auto Confirm Every Meeting

They say the worst meeting is the one where you’re the only attendee.  We’ve all had this happen, it’s not just you.  The first step of prepping for meetings is to make sure there’s an actual meeting happening.

You may be all prepped and ready for your big meeting but that doesn’t mean everyone else is.  The fact is, most people don’t take their calendar very seriously, and it’s up to you to make sure everyone you’re coming into contact with is still on task.  Or at least it’s up your VA.

  • Email All Attendees in the Morning.  A good way to take a quick pass at who’s *not* coming to meetings today is to remind everyone first thing in the morning – preferably before work starts – so they can make last minute arrangements in case they need to change the time or venue.
  • Send an “I’m on my way” Email.  A quick message 15-30 minutes before the meeting starts to remind someone you’re on your way can do a few things for you.  First, it’s a friendly reminder to them that they need to pack their stuff and go.  Second, it gives them a quick minute to let you know if they are going to be late before you leave so that you can get a few extra minutes of work in without sitting in the conference room twiddling your thumbs.
  • Remind People why You’re Meeting.  A simple reference to why you’re meeting, ideally with the goals, is a great way to set the tone right before walking into a meeting.

“Hey Godzilla, it’s Mothra (deep Godzilla reference here..) – I’m looking forward to meeting up at our favorite small coastal city to discuss it’s utter destruction.”

You may remember why you’re meeting or what you wanted to accomplish but again – the people you’re meeting with don’t always feel the same way.  If you want your meetings to be more productive, always keep the outcomes framed ahead of time.

These are quick-hit, high-value reminders that save you lots of time and cost you very little.

Add Smart “Metadata” to your Calendar Appointments

We tend to think of our calendar appointments as just dates and times with an arbitrary subject attached to them.  Yet if we put a bit more thought into them, we could actually use them to arm ourselves with all sorts of useful information that could make us look like absolute heroes in our meeting.  Or, if not a total hero, at least someone who knows what’s going on!

  • Post a Picture.  Have you ever arrived at a meeting and thought “Huh, I’m not even sure what this person looks like!” only to have the next 5 minutes in the restaurant lobby turn into some bizarre blind speed-dating sessions “Are you Ted? No.  Are you Ted? No.  Are you Ted..”  Instead, try adding a picture from the person’s Facebook, LinkedIn, or Friendster account to the meeting invite.
  • Add Important Facts. Having just one key fact about someone changes the tempo of the conversation altogether.  When someone asks how your spouse is doing by name that buys a tremendous amount of personal connection and trust.  Is it someone’s birthday?  Boom.  Who doesn’t want to be reminded how old they are?
  • Post a Quick Bio.  In the event that you’re meeting with people you don’t know well, a quick bio pulled from the depths of the Google InterWebz is always helpful.  Sometimes you’ll even be able to make connections back to where they went to school, a city they lived in, or a fantastic hero team-up that you read about:

“Hey there Spiderman, my name is Captain America.  Really familiar with the work you did in Brooklyn with that whole Doctor Octopus incident.”

  • Add Alternative Forms of Contact.  Flights get missed, parking gets funky, Ubers get delayed.  Nothing is more frustrating than having someone’s work email when you need a phone number instead.  Wherever possible, try to get at least one alternate form of contact added to the meeting notes – just in case.

>>>Pro Tip: If you work with a virtual assistant, have them complete a dossier on whomever you are meeting, and have them send it to you prior to your meeting.

 

Key Takeaway:

Make sure you know exactly who you’re meeting with—and why—by using your calendar to its fullest extent by adding in useful metadata.

All chapters:

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