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SMALL is the New Big — Embracing Efficiency in the Age of AI
The 9 Best Growth Agencies for Startups
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Risk it All vs Steady Paycheck
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How to Recruit a Rockstar Advisor
Why Having Zero Experience is a Huge Asset
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$10K Per Month isn't Just Revenue — It's Life Support
The Ridiculous Spectrum of Investor Feedback
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Best Pitch Decks Ever: The Most Successful Fundraising Pitches You Need to Know
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Should I Regret Not Raising Capital?
Unemployment Cases — Why I LOOOOOVE To Win Them So Much.
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Heat-Seeking Missile: WePay’s Journey to Product-Market Fit — Interview with Rich Aberman, Co-Founder of Wepay
The R&D technique for startups: Rip off & Duplicate
Why Some Startups Win.
Chapter #1: First Steps To Validate Your Business Idea
Product Users, Not Ideas, Will Determine Your Startup’s Fate
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Investors are NOT on Our Side of the Table
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Quitting vs Letting Go
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Startup Financial Assumptions
Why Every Kid Should be a Startup Founder
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If a Startup Sinks, Founders Go Down With it
Founder Success: We Need a Strict Definition of Personal Success
Is Quiet Quitting a Problem at Startup Companies?
Founder Exits are Hard Work and Good Fortune, Not "Good Luck"
Finalizing Startup Projections
All Founders are Beloved In Good Times
Our Startup Culture of Entitlement
The Bullshit Case for Raising Capital
How do We Manage Our Founder Flaws?
What If my plan for retirement is "never retire"?
Startup Failure is just One Chapter in Founder Life
6 Similarities between Startup Founders and Pro Athletes
All Founders Make Bad Decisions — and That's OK
Startup Board Negotiations: How do I tell the board I need a new deal?
Founder Sacrifice — At What Point Have I Gone Too Far?
Youth Entrepreneurship: Can Middle Schoolers be Founders?
Living the Founder Legend Isn't so Fun
Why Do VC Funded Startups Love "Fake Growth?"
How Should I Share My Wealth with Family?
How Many Deaths Can a Startup Survive?
This is Probably Your Last Success
Why Do We Still Have Full-Time Employees?

When Will My Startup Make Me Happier?

Wil Schroter

When Will My Startup Make Me Happier?

We often think about this concept of our startup "making it" through a sale or some other outcome and then we get to be truly happy.

But that's not how it works.

Our "success" actually comes gradually, day by day, at a glacial pace so that we never actually notice it. Until one day, we wake up, and things don't suck anymore.

So we can't think of our startups driving happiness as being a definitive moment in time. We have to think about it as little pieces and parts that gradually — but noticeably — get better.

When we can say "No"

If we think really hard, we can probably remember a time when we actually got to use the word "No" to things.

You know, like working all weekend, draining our bank account to keep the company afloat, or simply working with clients we can't stand.

That all changes when our startup stops running us through a wall. When we can finally say "no" to all of these frustrations and know that our entire lives won't be on the line, things being to seriously change.

When we can stop thinking about it

At first, having all of our thoughts consumed by our startup was exciting and energizing.

Then somewhere along the way, it began to consume us entirely. It went from helping us jump out of bed in the morning to keeping us up all night.

We start getting happy again when we embrace and focus on the rest of life once more. When we can go to our kid's soccer game and just focus on how adorable they look. When we can leave our laptop and phone off for 24 hours and not go into anaphylactic shock. When, at some point, there’s an “airplane mode” to the damn thing.

When it's no longer the most important thing

There's so much to be said for enjoying our craft and being proud of our work. But it's something else when it's all we have. When our lives get so disproportionately focused on just our startups that the rest of the world fades away.

It's often hard to be happy when all of our identity is wrapped up in any one thing. At which point we can begin looking past our startup and focusing on the rest of our lives in a meaningful way (like we used to), the happiness begins.

What's interesting about all of these? They are all 100% in our control — today.

In Case You Missed It

Fat, Sick, and Nearly Startup (podcast). Join Wil and Ryan as they break down the ways Founders can learn to deal with personal hardships that are often a result of our own Startups — while we're still running them.

Optimizing for Happiness.We do something in our planning at Startups.com that is relatively unheard of in the startup business: we optimize for happiness. Here’s how we do it.

How I Harness My Insane Startup Anxiety. There are two types of Founders: those that admit they are wracked with anxiety, and those that are lying about it. We’re all going to deal with it for the rest of our lives — so why not use it as a superpower, instead of reacting like it’s kryptonite?

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